Kochi: Royal Enfield, global leader in mid-segment (250cc – 750cc) motorcycles, is all set to celebrate a young and ‘vibing’, 1 lakh-strong community for the recently launched Hunter 350. In just six months from its launch in August 2022, the Hunter has gained popularity among young Indians, and today has more than a hundred thousand motorcycles on the roads.
A new format of motorcycle, created to build newer experiences for newer audiences, the Royal Enfield Hunter was launched to bring in passionate motorcyclists who loved the Royal Enfield brand. An incredibly stylish, joyful, and muscular motorcycle that exudes retro-metro style, the Hunter, within just six months of launch, has earned the love and appreciation of innumerable riders.
The Hunter 350 brings together all the intense flavours of pure motorcycling in a tighter geometry with a refreshing new look that effortlessly combines old-school with new-age cool, and retains the essential Royal Enfield DNA. Already launched in markets such as Indonesia, Japan, Korea, Thailand in APAC; France, Germany, Italy and the UK in Europe; Argentina, Colombia and Mexico in LATAM and Australia and New Zealand in Oceania, the Hunter 350 has earned numerous awards, including the prestigious Indian Motorcycle of the Year 2023 award, presented by a consortium of the top automobile editors in India.
The success of the Hunter 350 is a reflection of Royal Enfield’s vision to deliver motorcycles that combine style, performance, and innovation. It is the admiration and love of the riding community that encourages Royal Enfield to push boundaries in creating new styles and formats, and new expressions of motorcycling. The company continues to expand its reach both in India and International markets, with such globally appealing mid-size motorcycles.